STRATBEAR USER GUIDE

Predictive Profit Intelligence Platform

For Pro User & Elite User Tiers - Full Platform Access

Your Complete Guide to Multi-Modal Strategic Intelligence

For Strategy Only tier, see: STRATEGY_GUIDE.md

For Enterprise Admins, see: ENTERPRISE_ADMIN_GUIDE.md

Quick Reference: QUICK_START.md

Document Version: 4.0 (30-Day Program + Fusion Intelligence ChatBot + Free Tools)

Last Updated: December 2025

WELCOME

StratBear is a multi-modal intelligence platform combining:

• Federal Reserve economic data (FRED API)
• Competitive intelligence (Google Places, Azure AI Search)
• Financial predictive analytics (Plaid, QuickBooks, Xero)
• Sentiment analysis (Azure Language Services)
• Strategic frameworks (Oxford Method, Porter's 5 Forces, Ikigai, PESTEL, TUNA, Blue Ocean Strategy)
This guide explains:
• How the intelligence engine works (why every question matters)
• What automated reports deliver (and when)
• How to use strategic tools for time-sensitive decisions
• How to interpret and act on strategic intelligence

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WHAT'S NEW (December 2025)

30-Day Strategic Behavior Program

After completing your Strategic Foundation, you are automatically enrolled in a 4-week behavioral change email program designed to turn strategy into action. | Week | Focus | What You Receive | |------|-------|------------------| | Week 1 | Critical First Actions | 3 specific actions from YOUR PESTEL, Porter's, and Blue Ocean analysis | | Week 2 | Purpose & Ikigai | Your purpose statement + challenge to share with 3 people | | Week 3 | Financial Focus | Cash flow actions: suppliers, customers, runway calculation | | Week 4 | Recap & Momentum | 30-day summary + next steps | Behavioral Science Foundation:
• Implementation Intentions (Gollwitzer, 2006): Specific plans are 3x more likely to be completed
• Public Commitment (Cialdini): Sharing goals increases follow-through 37%
• Progress Principle (Amabile): Confronting hard truths creates momentum
• Fresh Start Effect (Milkman): New beginnings motivate action
Visual Elements: Each email includes inline diagrams (Ikigai Venn, Cash Flow Triangle, IF/THEN implementation intentions) for maximum engagement.

Fusion Intelligence ChatBot

24/7 strategic consultant with YOUR business context. Not generic AI - Fusion Intelligence knows your:
• Business name and industry
• Named competitors
• Financial situation
• Strategic goals
• Framework results
How to Access: Dashboard - Fusion Intelligence icon (or chatbot icon in corner) Example Interaction: You: "Should I expand to a second location?" Fusion Intelligence:

Based on Joe's Pizza profile:

MARKET ANALYSIS:
Chicago restaurant sector: 12% inflation (FRED)
Your target area (Lincoln Park): 3 pizza competitors within 1 mile
Consumer spending: Down 3.2% in Chicago metro

FINANCIAL CAPACITY:
Current cash reserves: $22,400
Monthly revenue: $38,200
Runway: 42 days before shortage

RECOMMENDATION:
Conservative: Test catering in target area first ($0, 30 days)
Moderate: Pop-up location partnership ($2,500, 60 days)
Bold: Full second location ($85K, 6 months)

Given your TUNA score (High volatility) and cash position,
Conservative approach recommended. Validate demand before commitment.

Free Tools (Try Before You Buy)

Two free strategic tools available to all visitors: Competitor Snapshot (stratbear.com/free-trial/competitor-snapshot)
• Enter your business name and location
• Enter competitor name
• Receive: Rating, review count, price level, strategic opportunity analysis
• One-time use per session
Business Health Score (stratbear.com/free-trial/health-score)
• Quick self-assessment diagnostic
• Receive overall health score
• Identify areas needing attention
• No login required

Financial Story Mode (Previous Enhancement)

StratBear synthesizes strategic context with financial reality to generate narrative financial intelligence. What Traditional Accounting Shows:

Gross Profit: $142,583 (38%)

What Financial Story Mode Shows:

Your Q3 gross profit margin dropped from 42% to 38%. Here is why this matters
for your exit strategy: You mentioned wanting to exit in 24 months. Buyers in
the consulting sector expect 45-50% margins. The 4-point drop represents $127K
annually at your current revenue. This is not just a margin issue - it is a $380K
valuation risk (3x multiplier). Root cause analysis...

Strategic Foundation: Your Thinking Partner

Fusion Intelligence acts as thinking partner to help YOU articulate your strategic insights. The synthesis comes later when all your framework answers are combined. How It Works: 1. You share your thoughts about your business environment (Porter's, PESTEL, TUNA, Blue Ocean) 2. Fusion Intelligence asks clarifying questions to help you think deeper: - "You mentioned resorts building pizza ovens - which specific resorts?" - "How many have you noticed doing this?" - "What would make this trend expand further?" 3. You develop comprehensive answers based on YOUR domain expertise 4. Strategic synthesis happens automatically when all frameworks are complete Why This Matters: Generic AI tools provide generic advice. StratBear's Fusion Intelligence helps you articulate YOUR specific business context first, then synthesizes that into strategic intelligence that competitors cannot replicate.

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TABLE OF CONTENTS

1. Business Foundation Setup 2. 30-Day Strategic Behavior Program 3. Fusion Intelligence ChatBot 4. Your Automated Reports 5. Strategic Tools On-Demand 6. Financial Data Integration 7. Strategic Frameworks 8. Decision Framework: Conservative/Moderate/Bold 9. Interpreting Reports 10. FAQs

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1. BUSINESS FOUNDATION SETUP

Why Foundation Matters

Intelligence Engine Principle: Generic data input = Generic output Complete Business Foundation = Strategic intelligence specific to YOUR business (not generic advice). Foundation Components (30-40 minutes total): 1. Comprehensive Business Profile (15-20 min) 2. Cyber Resilience Assessment (10 min) 3. Financial Integration (5 min) 4. SMS Verification (2 min) ###Business Profile: Why Every Question Powers Intelligence Section 1: Business Fundamentals Business Name → Personalization
• Powers: Every analysis references YOUR business name
• Example: "Joe's Pizza faces 12% food inflation" vs. "Restaurants should diversify"
Industry → Economic Data Routing
• Powers: FRED API sector-specific intelligence
• Example: "Restaurant sector inflation 12%" vs. "general inflation 4.2%"
Business Model (B2B/B2C) → Framework Selection
• Powers: B2B = client concentration analysis, B2C = consumer spending trends
• Example: B2B gets accounts receivable optimization, B2C gets consumer confidence impact
Revenue Stream → Risk Identification
• Powers: Concentration risk analysis
• Example: "Dine-in only = vulnerable to 3.2% consumer spending decline"
Business Stage → Recommendation Calibration
• Powers: Conservative/Moderate/Bold aggressiveness
• Example: Startup = Conservative prioritized, Established = Bold options available
Section 2: Named Competitors (Critical) Why Specific Company Names Matter: Powers multi-source competitive intelligence:
• Google Places API → locations, traffic, reviews
• Azure AI Search → service offerings, positioning
• Azure Language Services → sentiment analysis
What You Get:
• WITH: "ABC Consulting expanded into IT security, captured 15% of your segment (Google traffic +23%)"
• WITHOUT: "Monitor competitive landscape"
Section 3: Financial Data Revenue Range → Feasibility Calibration
• Powers: Investment threshold determination
• Example: "$6,500 Moderate approach affordable" vs. "$145K Bold requires capacity check"
Financial System Integration → Predictive Analytics
• Powers: 60-90 day cash flow forecasting
• Example: "Cash shortage in 42 days ($18K gap)" vs. "Monitor cash flow"
Section 4: Digital Presence Website/Google Business/Social Media → Customer Intelligence
• Powers: Sentiment analysis, traffic patterns, brand perception
• Example: "Customer sentiment 73% positive, declining due to 'slow response time' (17% of reviews)"
Section 5: Strategic Goals Goals & Challenges → Recommendation Alignment
• Powers: Goal-aligned prioritization
• Example: "Exit in 24 months → Reduce key person dependency (impacts valuation 35-60%)"
Section 6: Operational Foundation Team/Technology/Seasonal Patterns → Resource Calibration
• Powers: Implementation feasibility scoring
• Example: "Owner + 2 part-time = Conservative options prioritized"

Cyber Resilience Assessment

Purpose: Translate cyber threats into financial impact Key Questions Explained: Insurance Coverage
• Why: Foundation for exposure calculation
• Powers: "Ransomware $200K - Insurance $50K = $150K out-of-pocket vs. cash reserves $75K = $75K CRITICAL funding gap"
Backup Testing
• Why: Tests recovery capability (not just backup existence)
• Powers: "34% of untested backups fail. 3-day recovery = $79K exposure (revenue loss + customer churn)"
MFA on Financial Accounts
• Why: #1 SMB cyber threat (Business Email Compromise)
• Powers: "No MFA = $36K expected BEC loss. MFA blocks 99.9% of attacks. Cost: $0, 15 min setup"

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2. 30-DAY STRATEGIC BEHAVIOR PROGRAM

What It Is

After completing your Strategic Foundation, you are automatically enrolled in a 4-week behavioral change email program. This is not marketing automation - it is a structured behavior change system based on peer-reviewed research.

Program Structure

| Week | Focus | What You Receive | |------|-------|------------------| | Week 1 | Critical First Actions | 3 specific actions from YOUR PESTEL, Porter's, and Blue Ocean analysis | | Week 2 | Purpose & Ikigai | Your purpose statement + challenge to share with 3 people | | Week 3 | Financial Focus | Cash flow actions: suppliers, customers, runway calculation | | Week 4 | Recap & Momentum | 30-day summary + next steps |

Why This Program Works

The Problem: 90% of businesses complete strategic planning but never execute. The Strategic Foundation becomes "that document we made" sitting in a folder. The Solution: Behavioral science shows that WHEN and HOW matter more than knowing WHAT to do. Research Foundation: 1. Implementation Intentions (Gollwitzer, 2006) - Specific "IF-THEN" plans are 3x more likely to be completed - Week 1 includes: "IF it's Monday morning, THEN I will [specific action from your PESTEL]" 2. Public Commitment Effect (Cialdini) - Sharing goals with others increases follow-through by 37% - Week 2 challenges you to share your Ikigai purpose with 3 people 3. Progress Principle (Amabile) - Small wins create momentum - Week 3 focuses on knowing your numbers - awareness creates action 4. Fresh Start Effect (Milkman) - New beginnings naturally motivate action - We leverage the "just completed my strategy" momentum

Visual Elements

Each email includes inline SVG diagrams optimized for email clients:
• Week 1: IF/THEN Implementation Intentions flowchart
• Week 2: Ikigai Venn Diagram (4 overlapping circles)
• Week 3: Cash Flow Triangle (Suppliers, Customers, Runway)
• Week 4: Journey Progress Bar (all 4 milestones complete)

How It Works

1. Automatic Enrollment: Triggered when you complete Strategic Foundation 2. Weekly Emails: Sent every 7 days at 10 AM ET 3. Personalized Content: Actions based on YOUR strategic data 4. Engagement Tracking: Reply to emails with progress updates 5. Completion: After 4 weeks, strategic habits are established

What Makes This Different

| Generic Email Sequences | StratBear 30-Day Program | |------------------------|--------------------------| | "Here are tips for business success" | "Based on your PESTEL analysis, your top political risk is [X]. Action: Contact your industry association about [Y]" | | Same content for everyone | Your purpose statement, your competitors, your cash flow | | Feel-good motivation | Specific actions with trackable outcomes | | No follow-through mechanism | Weekly accountability + behavior science framework |

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3. FUSION INTELLIGENCE CHATBOT

What It Is

24/7 strategic consultant with YOUR complete business context. Not generic AI - Fusion Intelligence has access to:
• Your Business Profile (all 6 sections)
• Your Strategic Foundation frameworks
• Your named competitors
• Your financial situation
• Your strategic goals and challenges
• Economic data relevant to your industry

How to Access

Route: Dashboard - Fusion Intelligence icon (chat bubble in corner)

When to Use

| Situation | Example Question | |-----------|-----------------| | Major Decisions | "Should I expand to a second location?" | | Time-Sensitive Moves | "Competitor just lowered prices 20% - how should I respond?" | | Between Reports | "What's happening in my industry right now?" | | Strategy Clarification | "Remind me of my Blue Ocean strategy" | | Implementation Help | "How do I execute on my Week 1 actions?" |

Example Interaction

You: "My biggest customer just told me they're reviewing vendors. What should I do?" Fusion Intelligence:

CONTEXT: ABC Corp represents 35% of your revenue (based on your
Business Profile). Your decision-making style is data-driven,
and your greatest fear is losing key customers.

IMMEDIATE ACTIONS (24-48 hours):
1. Request meeting with decision-maker (not procurement)
2. Prepare value documentation showing ROI delivered
3. Identify 2-3 new services from your Blue Ocean "Create" list

STRATEGIC POSITIONING:
Your competitive advantage (authentic ingredients) is difficult
  to replicate - emphasize this
Your TUNA score (High uncertainty) suggests building redundancy
  even if you retain this customer

FINANCIAL IMPACT ANALYSIS:
Losing ABC Corp = $127K annual revenue gap
Your cash runway without them: 23 days (CRITICAL)
Replacement customers needed: 4-6 at your current average

CONSERVATIVE APPROACH: Defensive - focus entirely on retention
MODERATE APPROACH: Retain + accelerate diversification
BOLD APPROACH: Controlled separation if terms unfavorable

Key Difference from Generic AI

ChatGPT/Claude: "Customer retention is important. Focus on demonstrating value and maintaining strong relationships." Fusion Intelligence: "[Your business name] - ABC Corp is 35% of revenue. You have 23 days runway without them. Your Blue Ocean 'Create' list includes 2 services they don't know about. Your data-driven decision style means you need the ROI numbers ready. Here's exactly what to prepare..."

Technical Architecture

Knowledge Base Integration:
• First checks internal knowledge base for fast response
• Falls back to Azure OpenAI for complex analysis
• Always includes your business context
• Never gives generic advice when specific data exists

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4. YOUR AUTOMATED REPORTS

Report Schedule

Bi-Weekly (Wednesday): Financial Health Report Monthly (Last day): Executive Summary Quarterly (End of quarter): Resiliency Score Why These Intervals:
• Bi-weekly: Cash crises develop in 30-60 days (4-6 warnings before crisis)
• Monthly: Natural business review cycles (month-end planning)
• Quarterly: Strategic initiatives need 90+ days to measure results

Bi-Weekly Financial Health Report

Purpose: 60-90 day cash flow early warning Includes:
• Cash flow forecast (when does shortage occur?)
• Revenue trends (growth/decline/stable)
• Expense patterns (anomalies flagged)
• Working capital (AR/AP optimization)
• Early warnings (CRITICAL/HIGH/MODERATE)
• Actions (Conservative/Moderate/Bold)
Example:

CASH FLOW FORECAST:
├─ Current cash: $22,400
├─ Revenue (30d): $38,200
├─ Expenses (30d): $51,800
└─ Shortage (Day 42): -$3,800

ACTION: Establish $25K credit line within 7 days
(banks approve strength not desperation)

Security: SMS 2FA required (contains sensitive financial data)

Monthly Executive Summary

Purpose: Performance vs. goals in market context Includes:
• Executive overview (strategic situation summary)
• Performance vs. goals (tracking stated objectives)
• Competitive landscape (named competitor movements)
• Economic context (FRED data affecting you)
• Top 5 recommendations (prioritized, impact-ranked)
• Recommendation tracking (progress on last month)
Example:

EXECUTIVE OVERVIEW:
Revenue +8% but market grew +12% (FRED). Losing relative share.

Cause: Competitor ABC launched IT security, captured 15%
of your segment (Google Places traffic +23%).

Window: 60-90 days to respond.

RECOMMENDATION #1: Launch IT Security
├─ Conservative: Test with existing customers ($0, 30d)
├─ Moderate: Formal launch + marketing ($6,500, 90d)
└─ Bold: Dedicated division ($78K, 6mo)

Quarterly Resiliency Score

Purpose: Comprehensive 5-dimension review Dimensions (0-100 each): 1. Financial Health 2. Market Position 3. Operational Resilience 4. Strategic Clarity 5. Growth Capacity Includes:
• Overall score + trend (improving/declining)
• Dimension breakdowns
• Critical vulnerabilities (top 3 risks)
• PESTEL macro analysis
• Next quarter priorities
• Resource allocation + ROI

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5. STRATEGIC TOOLS ON-DEMAND

Fusion Intelligence

What: 24/7 strategic consultant When to Use:
• Major decisions (expansion, hiring, investment)
• Between scheduled reports
• Time-sensitive competitive moves
How: Dashboard → Fusion Intelligence → Ask question Example Question: "Should I expand to a second location?" What You Get:
• Market opportunity analysis (demographics, competitors, demand)
• Financial capacity assessment (your cash reserves, credit availability)
• Conservative/Moderate/Bold options
• Implementation roadmap (timeline, KPIs, success metrics)
Key: References YOUR business name, financial data, location, competitors

Scenario Planning

What: Financial modeling for "what-if" decisions Use For: Testing major decisions before commitment Provides:
• Best/expected/worst case scenarios
• Break-even analysis
• ROI timeline
• Risk assessment

Location Analysis

What: Geographic market intelligence Use For: Expansion, relocation, market entry Provides:
• Market opportunity score (0-100)
• Demographics + competitor density
• Economic conditions (FRED regional data)
• Entry strategies (Conservative/Moderate/Bold)

Competitor Analysis

What: Named competitor monitoring Auto-Tracked: Your named competitors from Business Profile Provides:
• Service expansions (new offerings)
• Traffic trends (Google Places data)
• Sentiment analysis (review trends)
• Strategic response options

Elite Scheduler (Elite User Tier Only)

What: One-on-one strategic consultations with dedicated consultant Who Gets Access: Elite User tier only What's Included:
• 2 hours per month of live strategic consultations
• Quarterly strategic reviews
• Priority support
• Email-based booking with availability calendar
• Google Calendar integration
How to Use: 1. Access: Dashboard → Elite Scheduler (6th tool in Strategic Business Consultant Tools) 2. View Availability: See consultant's weekly recurring availability 3. Book Session: Click time slot → Email to book (pre-filled to hello@r2.social) 4. Confirmation: Receive meeting details and Google Calendar invite within 24 hours 5. Track Hours: Dashboard shows hour balance (2 hours/month, resets monthly) Use Cases:
• Complex strategic decisions requiring human advisor
• Quarterly business reviews and strategic planning
• Implementation challenges and troubleshooting
• Industry-specific expertise and market insights
• Prefer human guidance for high-stakes decisions
Booking Process:
• Email-based booking (consultant manually confirms availability)
• Meeting links sent via email after confirmation
• Sessions scheduled during consultant's published availability hours
• Cancellations must be made 24 hours in advance (hours refunded)
Note: Pro User tier does NOT include Elite Scheduler. Enterprise Users do NOT have access unless they also subscribe to Elite User tier. Enterprise Admins manage availability for their Elite User members.

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6. FINANCIAL DATA INTEGRATION

Options

1. Plaid (12,000+ banks): Auto daily sync, read-only 2. QuickBooks/Xero: Accounting integration 3. Manual: Monthly updates (revenue, expenses, cash)

Why Connect

Enables Bi-Weekly Financial Health Reports:
• 60-90 day cash flow forecasting
• Early warning system (shortage predictions)
• Working capital optimization
What You Get WITH Integration: "Cash shortage in 42 days ($29K gap). Establish $35K credit line OR accelerate AR collections within 21 days." WITHOUT: Monthly and Quarterly reports only (no cash flow early warnings).

Security

• Bank-level encryption
• Read-only access
• Never stores credentials
• 2FA required

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7. STRATEGIC FRAMEWORKS

TUNA (Environment Assessment)

Modern framework for navigating volatile markets - assesses environmental complexity:
• Turbulent: Rate of change (how fast is your industry evolving?)
• Uncertain: Predictability (can you forecast market conditions?)
• Novel: New situations (facing unprecedented challenges?)
• Ambiguous: Clarity of cause-effect (clear what actions lead to what results?)
Purpose: Helps businesses adapt strategy to market volatility. Companies using TUNA analysis show 35% better adaptation to market changes. Example: High TUNA score (volatile environment) → Conservative approach prioritized, shorter planning horizons, increased scenario planning

Porter's 5 Forces (Competitive Analysis)

Applied to competitive landscape: 1. Competitive rivalry (market share trends) 2. Threat of new entrants (barrier assessment) 3. Supplier power (cost structure analysis) 4. Buyer power (customer concentration) 5. Threat of substitutes (technology disruption)

Ikigai (Purpose Alignment)

Recommendations filtered through: 1. Passion (aligns with your purpose?) 2. Skill (within your capability?) 3. Mission (market demand validated?) 4. Financial (commercially viable?) Example: High-profit opportunity conflicts with purpose → Flagged as "strategically misaligned"

PESTEL (Macro Environment)

Quarterly analysis:
• Political: Regulatory changes
• Economic: FRED data (GDP, inflation, rates)
• Social: Demographic/behavior trends
• Technological: Industry disruption
• Environmental: Sustainability pressures
• Legal: Compliance requirements

Oxford Method (24-Point Foundation)

Strategic assessment across:
• Purpose & Positioning (6 points)
• Market Dynamics (6 points)
• Competitive Advantage (4 points)
• Financial Strategy (4 points)
• Operational Excellence (2 points)
• Risk Management (2 points)
Updated Quarterly in Resiliency Scores

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8. DECISION FRAMEWORK: CONSERVATIVE/MODERATE/BOLD

Why Three Options

Not all businesses have same:
• Risk tolerance (low/moderate/high)
• Resources (limited/moderate/abundant)
• Urgency (low/moderate/high)

Conservative

Characteristics:
• Risk: Minimal (<$5K exposure)
• Resources: Existing capacity
• Timeline: 0-30 days
• ROI: Lower upside, higher probability
• Reversibility: Easy to reverse
Choose If:
• Cash flow tight
• Testing hypothesis
• Risk-averse
• Want quick validation

Moderate

Characteristics:
• Risk: Calculated ($5K-$25K)
• Resources: Modest investment
• Timeline: 30-90 days
• ROI: Balanced risk/reward
• Reversibility: Manageable sunk cost
Choose If:
• Validated demand (Conservative test passed)
• Capital available
• Ready for measured growth
• Milestone-based approach comfortable

Bold

Characteristics:
• Risk: Transformative (>$25K)
• Resources: Significant investment
• Timeline: 90-180 days
• ROI: High upside, meaningful downside
• Reversibility: Difficult
Choose If:
• Time-sensitive market window
• Financial reserves strong
• First-mover advantage needed
• Exit strategy (maximize valuation)

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9. INTERPRETING REPORTS

Financial Health Report

1. Check Status: Green/Yellow/Red 2. Review Forecast: When shortage? How large? 3. Read Warnings: What needs immediate action? 4. Evaluate Actions: Choose Conservative/Moderate/Bold 5. Implement: Act on highest priority this week

Executive Summary

1. Executive Overview: What's the situation? 2. Performance vs. Goals: On track? 3. Competitive Landscape: What are competitors doing? 4. Economic Context: How do macro conditions affect you? 5. Top 5 Recommendations: What should you do? 6. Choose Approach: Select Conservative/Moderate/Bold

Resiliency Score

1. Overall Score: Stronger or weaker? 2. Dimension Scores: Strengths vs. weaknesses? 3. Trends: Improving or declining? 4. Vulnerabilities: Top 3 risks? 5. Next Quarter: What to focus on? 6. Resources: How much to invest? ROI?

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10. FREQUENTLY ASKED QUESTIONS

Q: How long does Foundation setup take? A: 30-40 minutes total (Business Profile 15-20 min, Cyber Assessment 10 min, Financial Integration 5 min, SMS 2 min) Q: What if I don't connect financial data? A: You'll receive Monthly Executive Summaries and Quarterly Resiliency Scores. You will NOT receive Bi-weekly Financial Health Reports (requires financial data for cash flow forecasting). Q: How is this different from ChatGPT? A: ChatGPT: Generic advice from 2023 training data. StratBear: Combines FRED economic data (updated daily) + YOUR financial data + Google competitive intelligence on YOUR named competitors + strategic frameworks applied to YOUR situation. Q: How often should I log in? A: Reports delivered automatically (email notifications). Log in when:
• Report arrives (review within 48 hours)
• Need strategic counsel (use Fusion Intelligence)
• Major decision (use Scenario Planning)
Q: Can I retake Cyber Resilience Assessment? A: Yes. View results → "Retake Assessment" button Q: How do I update Business Profile? A: Dashboard → Strategic Command Center → "Update Business Profile" Q: What if I don't receive reports? A: Check spam folder. Reports sent to registered email. Contact support if missing. Q: Can I export reports? A: Yes. Monthly Executive Summaries and Quarterly Resiliency Scores include PDF export. Q: What if my industry isn't in FRED? A: FRED covers 800+ economic indicators. Niche industries map to closest sector (e.g., "craft brewery" → "beverage manufacturing") plus general economic indicators. Q: Is financial data secure? A: Bank-level encryption, read-only access, never stores credentials, 2FA required. Plaid used by 8,000+ financial apps (Venmo, Robinhood, etc.). Q: What is the 30-Day Strategic Behavior Program? A: An automatic 4-week email sequence triggered after completing your Strategic Foundation. Each week delivers personalized actions based on YOUR strategy data, with behavioral science frameworks proven to increase follow-through. Q: Can I opt out of the 30-Day Program emails? A: Yes. Each email includes an unsubscribe link. However, we encourage completing all 4 weeks - the behavioral science research shows consistent exposure significantly increases strategy execution rates. Q: How do I access the Fusion Intelligence ChatBot? A: Dashboard - look for the chat bubble icon in the corner, or click "Fusion Intelligence" in the navigation. Q: Is the ChatBot available 24/7? A: Yes. Fusion Intelligence is available around the clock. It uses your complete business context (profile, frameworks, competitors, financials) to provide personalized strategic guidance. Q: Can I try StratBear before subscribing? A: Yes. Two free tools are available at stratbear.com/free-trial: Competitor Snapshot (competitive intelligence on any business) and Business Health Score (quick self-assessment).

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QUICK REFERENCE

Foundation Checklist:
• ✅ Business Profile 100%
• ✅ Cyber Assessment complete
• ✅ Financial integration connected
• ✅ SMS verification enabled
• ✅ 30-Day Program automatically enrolled
Report Schedule:
• Bi-weekly (Wed): Financial Health
• Monthly (Last day): Executive Summary
• Quarterly (End quarter): Resiliency Score
Strategic Tools:
• Fusion Intelligence ChatBot: 24/7 strategic counsel
• Scenario Planning: Financial modeling
• Location Analysis: Geographic intelligence
• Competitor Analysis: Named competitor tracking
• Market Intelligence: FRED + economic data
30-Day Program Schedule:
• Week 1: Critical First Actions
• Week 2: Purpose & Ikigai
• Week 3: Financial Focus
• Week 4: Recap & Momentum
Free Tools (Try Before You Buy):
• Competitor Snapshot: stratbear.com/free-trial/competitor-snapshot
• Business Health Score: stratbear.com/free-trial/health-score
Support:
• Dashboard: Help button
• Documentation: This guide
• Email: Reply to report notifications

Document Version: 4.0 (30-Day Program + Fusion Intelligence ChatBot + Free Tools)

Last Updated: December 2025

Strategy Only tier: See STRATEGY_GUIDE.md

Enterprise Admins: See ENTERPRISE_ADMIN_GUIDE.md

Quick Reference: See QUICK_START.md